这套玩偶共有12款，每个机器人高3英寸，彼此有着不同的着装和主题颜色。但是资深玩家们看到上面的盒子一定意识到了一个非常严重的问题——没错，Google 动作虽然慢，但是深得日本公司真传，每个小包装中的玩偶款式完全随机。也就是说你根本没可能花一个固定的钱数就收集齐全部12款机器人，要完成这个目的的钱数取决于你的运气，更何况官方还说了，有的款式“非常罕见”。

官方网站的消息说，第一系列的12款（第一系列？看来以后还会有……可怜的宅男们……）将于本月稍晚时候发售，价格尚未公布。

New from artist Andrew Bell and Google’s Android™ platform comes Android mini collectibles series 01!

Andrew, an avid Android user himself, teamed up with some friends at Google to bring their little green mascot to life. Series 1 features 12 different designs in blind-boxed cases of 16. Pick up a few and try your luck, or grab a whole case to secure a nearly-full set. Be on the lookout for some super rare chase editions. Each vinyl figure stands 3” tall and features a rotating head and arms.

from<谷安>Android站

发觉这支花絮里面第1分48秒在角落里还有俺~~好尴尬的表情~~|||

《终结者四部曲》混剪DJ:《天网交响曲》

　　广告妙就妙在将玉米花作为看电影必备小吃的特性展现出来，十分可爱。尤其是奶奶跟Bobby维妙维肖的模仿《黑暗骑士》里的经典台词：Where is Harvey Dent?（哈维·丹特在哪？） 、Where is He?（他在哪儿？） … 还有最后那句Know your limits, Master Wayne! (韦恩少爷，你得知道你的极限！），非常搞笑!

The management team at BBH China (clockwise from top left): Adrey Low(head of account management); Johnny Tan(ECD); Arto Hampartsoumian(CEO); Christine Ng(md).

Ad Age China’s 2009 Agency of the Year: BBH China

SHANGHAI (AdAgeChina.com) — Every Western agency entering China faces enormous challenges, whether it’s working with local companies or finding good staff or keeping up with the rapid pace of change.

But Bartle Bogle Hegarty, Ad Age China’s Agency of the Year for 2009, was the first international network to take on China by itself.

Until January 2006, agencies had to operate in the mainland through joint-ventures with local companies.

After wading through red tape for most of that year, BBH became the first significant international advertising network to open a wholly-owned office in the mainland at the end of 2006.

It was a risky move, said Arto Hampartsoumian, BBH’s CEO, China, who was lured from Wieden & Kennedy, Tokyo, to open the Shanghai office.

“China needed another agency like a hole in the head,” he said.

“We had to prove what was unique about BBH, that we share the same values that made BBH great elsewhere but also we understand the Chinese market,” he added.

Revenue up 74% last year
BBH’s gamble to fly solo in China has paid off. With just 51 staff today (up from 36 in January 2009), the Shanghai office picked up over $29 million in new business last year, according to the independent marketing consultancy R3, and grew revenue by 74%.

The Shanghai office also retained its major existing clients such as Coca-Cola Co., LG Mobile, Diageo, Perfetti Van Melle and Unilever.

The agency has earned widespread praise from industry watchers like Greg Paull, a principal at R3 in Beijing who describes BBH as “the only [agency in China] doing truly breakthrough work.”

BBH China managed to “move beyond niche and tackle some big accounts like Coke’s dairy [products] and Minute Maid, as well as [Unilever's Surf] washing powder,” said P.T. Black, a partner at the marketing consultancy Jigsaw in Shanghai. “They even made Chupa Chups cool.”

“In China, BBH stands out for its extremely strong planning capability, genuine Chinese insights that result in work that’s relevant for China. They are very committed to durable creative ideas,” said Alan Jope, Unilever’s CEO, Greater China in Shanghai.

BBH China “is not a big agency,” Mr. Hampartsoumian admitted. But his shop benefits from the network’s focus on strategy. “BBH is famous for planning globally and that has continued in China, which is why good work comes out of our office. It makes us more fleet-of-foot compared to bigger Western networks.”

官方网站相关介绍： http://www.lg-gw620.com/

（以下转自木木的blog）
BBH 中国启动LG 首款 Android系统智能手机 LG GW620的全球宣传活动。在本次宣传活动中担当主角的还是可爱的LG玩偶，它们分别代表了LG智能手机各种应用程序。

“SNS”玩偶、“Qwerty”玩偶、“面部识别”玩偶……这些亲和力十足的小家伙由BBH中国一手创作。它们将登上此次全球宣传活动的舞台，展示LG•GW620在社交方面的巨大优势。

BBH 中国客户总监Joanne Liu表示：“LG玩偶们是此次宣传活动的核心，它们用非常人性化的方式展示了LG手机的功能。妙趣横生的LG玩偶家族新成员们充分展示了使用 LG 智能手机和亲朋好友保持联络的简单和有趣。”这是继“Joy. Now in a Smartphone”之后，BBH 为 LG 电子移动通信公司推出的第二个智能手机广告活动。这次广告活动涉及电视、平面以及数字媒体在内的全方位宣传，预计将于未来数周内悉数登场。

其中，电视广告片在派拉蒙电影公司洛杉矶外景地拍摄，由著名导演Rob Pritts执导，制作团队同样由打造第一支LG智能手机广告的原班人马组成。此次他们的挑战是让广告片像音乐剧那样，达到歌词、动作与音乐同步编排的效果。

BBH中国创意副总监Kelly Pon说：“片中主角是一个普通人，但在LG玩偶的帮助下，社交圈的一举一动他都能了如指掌。他在欢快的歌舞声中和朋友们玩成一片，成了朋友圈中最有亲和力的人。”

导演Rob Pritts表示：“第一支 LG 智能手机广告的灵感来自著名喜剧《芝麻街》，比较银幕化。这一次，我希望能够做得比较贴近真实生活。就其本质而言，我们创作的是一部超现实的音乐喜剧。简单易用的手机程序化身LG玩偶，跟主角和他的庞大朋友圈一起，沉醉在梦幻之中，尽享生活的动人乐章。”

此次Android 系统智能手机广告是BBH中国为LG电子移动通信公司在今年推出的第三支全球广告。

LG电子移动通信公司市场战略部门副总裁 Chang Ma表示：“作为LG首款Android系统智能手机，LG GW620的推出不仅丰富了我们的产品线，也满足了现代年轻时尚手机用户的生活方式需要。我们相信，在BBH的帮助下，我们将继续引领手机社交新时代。”

过去两个月里，除了LG首支智能手机(LG GM730)广告外，BBH中国还为面目一新的4英寸触摸屏 LG Chocolate手机（黑标系列）创作了广告。

BBH中国希望通过一连串广告宣传活动，传递LG 品牌时尚设计与智能科技的核心理念，打造LG “Life’s Good”品牌战略。这三支广告的推出，标志着BBH中国朝着自己的目标迈进了一大步。

LG GW620 将从本周起登陆欧洲和北美市场。更多产品新闻，请访问 LG GW620 Facebook (http://www.facebook.com/lggw620) 及 Twitter (@LG_GW620)。

年中为某pitch做的一张layout

miko.woo是去年mb为他们年轻系推出的搪胶公仔。
现在已经有多个设计系列，原始型的头就是一个jiong字

一共4个系列，分别是：
“请勿食用don’t eat it”
“请勿用来垫脚don’t stand on it”
“请勿踢它don’t kick it”
“请勿用它来代替你本人don’t replace yourself with it”